Conducting an environmental analysis on an organization prior to developing a strategy is important. One way that health care managers conduct an environmental analysis is by identifying key industry-driving forces such as consumer demand, technological changes, workforce availability, and political changes.

Complete the following for this assignment:

  • Research the concept of an environmental analysis, and discuss its importance in 1–2 pages.
  • In 4–5 pages, identify and explain at least 2 driving forces in the health care industry and how they can change one of the following niche markets in health care:
    • Urgent care
    • Long-term care
    • Hospital systems
    • Skilled nursing facilities
    • Home health agency

The use of APA style and format is required. The use of at least 2 scholarly sources is required.